unlock the story within

free 1-hour writing workshop with Alan Watt

Feb 15th at 1 pm (PST)


Exclusively for The Daily Connoisseur!

Are you interested in writing a novel, memoir, or screenplay? How about an 8-day all-inclusive Tuscany writing retreat? (With an exclusive $600 discount for Daily Connoisseur list members.) Read more here.

Join Alan Watt for a lively one-hour Unlock the Story Within workshop on Wednesday, Feb. 15th at 1:00 p.m. (PST), where you will do a deep dive into the core of your story and get a taste of the work he will be doing with writers this spring at his annual Tuscany writing retreat. The workshop is followed by a Q&A where he will answer all your questions and discuss the retreat.

Here's the Zoom info you'll need on Feb. 15th:


Meeting ID: 858 7079 9822
Passcode: 764570

(Or if you're dialing in, you can find your local number here: https://us02web.zoom.us/u/kbaspTM4Em.)

Alan will be on the call 15 minutes early to chat and answer questions. The workshop will begin promptly at 1:00 p.m. (PST). If you have any questions, please contact us at info@lawriterslab.com.

meet your teacher Alan Watt

alan watt standing in front of an L.A. Hillside smiling, hand in pocket

Hi, I'm Al. They call me the Writer Whisperer.

I'm the L.A. Times bestselling author of the novels, Diamond Dogs and Days Are Gone, and the recipient of the American Library Association's Alex Award, a Book Sense Pick, a New York Time's New and Noteworthy book pick, and winner of France's Prix Printemps for best foreign novel of the year. Along with the national bestseller, The 90-Day Novel®, (Amazon's #1 book on writing for five months) the lab has published five other books on writing. I teach a process of marrying the wildness of your imagination to the rigor of structure, and my students span the range from first-time writers to best-selling authors and filmmakers who've won numerous accolades for their work including the Pulitzer Prize.

I’m also the writer/director of the independent feature, Eddie, Kill the President (formerly Interior Night), which won four best feature awards at U.S. film festivals as well as The Boston Film Festival's Filmmaker Visionary Award. Oh, I also had a small part on Seinfeld back in the 90s when I had a thick lustrous head of chestnut hair. It's the Chinese gum episode. I'm the movie theater vendor who sells Kramer the vile hotdog.

American Horror Story

“I cannot recommend Al highly enough. He's my guy. If you take your career seriously, make him yours.”
Jessica Sharzer, Screenwriter, A Simple Favor, Co-Executive Producer, American Horror Story

Gathering Lights

“I already had an MFA and I teach and direct a college creative writing program, but I really didn’t have an organic understanding of story. Al’s ability to merge intuition and structure is unique and invaluable. I was able to work through my outline-phobia because of the way he approached structure as a holistic approach, rather than a rigid box. Al encourages the writer to live within the questions of the story, not the answers.”
Laraine Herring, Author of Gathering Lights, Winner of the Barbara Deming Award for Women


“As I had already completed the first draft of my novel, I wasn't sure if I'd learn much on this course, but I could not have been more wrong! I now feel much better equipped to get to the core of what my story is 'really' about and to make that the focus of the second draft. Al is a gifted, humane, experienced, humble and utterly relatable teacher and, whether you are a new writer or an experienced one, offers so much insight to the writing process. Highly recommended.”
Jody Day, Author of Living The Life Unexpected

Mirror in the sky book cover

“I seriously didn’t think getting published could be a reality until I took your workshop!”
Aditi Khorana, Author of Mirror in the Sky, Razorbill, Penguin Books


“Al Watt is a master teacher, with a brilliant, intuitive understanding of story.”
Allen Zadoff, Author of The Unknown Assassin series, Little Brown

Winnipeg Free Press

“Watt is a superb storyteller with an amazing ability to create suspense… fascinating and elaborate characters… multi-layered, complex and tragically realistic.”
Winnipeg Free Press

Andrew Lampl

“Al Watt delivers the most concise, most graspable breakdown of story structure that I've ever heard.”
Andrew J. Lampl, Playwright, The Van Gogh Cafe

The globe and the mail

“Watt has an assured talent for complex narrative.”
The Globe and The Mail

Anita Santiago Advertising

“Alan is the best writing instructor on the planet. He shines a light and steps out of the way. He honors the creative process and he respects the writer's soul. He is insightful and caring and generous. I feel lucky to have crossed paths with such an inspiring person.”
Anita Santiago